Here is our second rule of business …
Appreciate your customer. Say, “Thank you,” and ask for more business.
Again, you are mindful, you are alert and aware and awake.
How often do you feel that businesses are simply taking you for granted? Even, doing you a favor? How many businesses are just going through the motions and, good or bad, just doing today what they did yesterday? Ho Hum. This is NOT good.
Have you ever been in a store being waited on when the phone rings and the clerk puts YOU on hold and deals with the phone caller? Rightfully, you want to scream, “Hey, I was here first!” This is NOT good.
Why should you appreciate your customers? Very simply, because, without your customers, without their money, you have no business. You have a hobby.
Appreciate your customers. Love your customers. And, be sure that you let them know that you appreciate and love them. Learn names. Follow up. Handle complaints promptly. Ask for suggestions. Give a little something extra. And, LISTEN. Let your customers be your service consultants telling you what they like and what they’d like to see changed. ASK. LISTEN.
This is a stone cold fact – People put respect and appreciation before money.
Rather than trying to be the cheapest business, try and become the most “appreciative” business.
You care. They care. You win. They win. It’s win/win.
